Male and female marketing students look at student projects.

Graphic Design & Promotional Media

Get on the fast-track toward a successful career as a graphic designer. Learn how to create original designs that support marketing communication using both traditional and non-traditional methods such as typography, photography, and graphics. The focus is on building brand recognition.


PDF Document Graphic Design & Promotional Media Summary Sheet

Edible Grande Traverse Photo Contest

Congratulations to the following students for their success in the 2020 photo contest:

Crops or farm animals raised by a local grower:

First Place: Tristyn Klocksiem (Benzie High School) - 4H Market Calf
Runner Up: Cory McCaffrey (TC West High School) - Tangy Vegetables

Packaged foods made by a local producer:

First Place: Kaitlyn Zinn (TC Central High School) - Food Basket
Runner Up: Cory McCaffrey (TC West High School) - Champion Honey

Prepared foods made by a local restaurant, bakery, or cafe:

First Place: Abby Trierwiler (Elk Rapids High School), Pork Shoulder from The Cooks' House
Runner Up: Solomun Orum (TC West High School), Rad Risotto from Sugar2Salt
Honorable Mention: Keegan Roy (TC Central High School), Whitefish from The Cooks' House
Honorable Mention: Grace Paulus (Forest Area High School), Chip Heaven from Sugar2Salt

LINK to PHOTOS


 

CORE SKILLS

  • Design process
  • Creative problem solving
  • Adobe Creative Suite
  • Professional presentation skills
  • Building a portfolio
  • Digital photography and studio lighting
  • Teamwork & work ethic
  • Multi-media graphics & typography
  • Communication skills
 

FUTURE CAREER OPTIONS

  • Graphic designer
  • Project manager
  • Photographer
  • Advertising and marketing specialist
  • Screen printing
  • Large format and vinyl production

CERTIFICATIONS and ACADEMIC CREDIT

  • English and/or math credit
  • Visual Performing Applied Arts credit
  • Postsecondary articulated credit
  • PASSES EDGE workplace safety certificate

SETTING STUDENTS UP FOR SUCCESS

Students engage in active learning by taking advantage of job shadows, co-op and work experiences as well as making career connections through guest speakers from the graphic arts industry.

LEADERSHIP and SCHOLARSHIP OPPORTUNITIES

Club participation, competition and leadership can occur with Skills USA, MITES, National Cherry Festival Arts competition, the National Technical Honor Society and student council.