Male and female marketing students look at student projects.

Graphic Design & Promotional Media

Get on the fast-track toward a successful career as a graphic designer. Learn how to create original designs that support marketing communication using both traditional and non-traditional methods such as typography, photography, and graphics. The focus is on building brand recognition.


PDF Document Graphic Design & Promotional Media Summary Sheet

CORE SKILLS

  • Design process
  • Creative problem solving
  • Adobe Creative Suite
  • Professional presentation skills
  • Building a portfolio
  • Digital photography and studio lighting
  • Teamwork & work ethic
  • Multi-media graphics & typography
  • Communication skills
 

FUTURE CAREER OPTIONS

  • Graphic designer
  • Project manager
  • Photographer
  • Advertising and marketing specialist
  • Screen printing
  • Large format and vinyl production

CERTIFICATIONS and ACADEMIC CREDIT

  • English and/or math credit
  • Postsecondary articulated credit
  • PASSES EDGE workplace safety certificate

SETTING STUDENTS UP FOR SUCCESS

Students engage in active learning by taking advantage of job shadows, co-op and work experiences as well as making career connections through guest speakers from the graphic arts industry.

LEADERSHIP and SCHOLARSHIP OPPORTUNITIES

Club participation, competition and leadership can occur with Skills USA, MITES, National Cherry Festival Arts competition, the National Technical Honor Society and student council.